世界经济论坛：2025年AI时代的消费品行业转型白皮书（英文版）

Artificial intelligence (AI) technologies, particularly generative AI (genAI), are beginning to transform how people work, shop and live. These advancements promise exponential productivity gains by automating and augmenting routine tasks. More broadly, they open opportunities for complete enterprise reinvention, enhancing creativity and enabling organizations to refine offerings, bolster innovation and create new value. To ensure long-term impact, it is crucial that growth and tran