NorveLL Jefferson：2025年B2B营销趋势报告（英文版）

With the challenges of a competitive environment and budgetary pressures looming large, businesses are finding themselves at a crossroads. Economic unpredictability continues to cast a long shadow, influencing decision-making and shaping marketing strategies. These hurdles are not just obstacles—they are a call to rethink priorities and focus on what truly drives impact. A key insight from this year’s findings is the enduring importance of generating high-quality leads. However, achieving thi