Criteo：2015年第二季度移动电子商务报告（英文版）

State of Mobile Commerce Apps and cross-device lead mobile business Q2 2015. Consumer mobile behavior continues to advance faster than retailers’ ability to keep up.• U.S. mobile transactions cross 30% share: And it’s much higher for top-quartile retailers.• Retailers who optimize their mobile sites generate many more mobile transactions than those who don’t:Optimized sites have a better conversion funnel at every stage.• Apps generated almost 50% of mobile transactions for retailers  who have m