Spate：2025年食品和饮料趋势报告（英文版）

Spate’s latest report dives deep into the future of food and beverage trends for 2025, uncovering the biggest shifts shaping consumer preferences. By leveraging the Popularity Index—a proprietary metric combining Google searches and TikTok views—the report offers a forward-looking perspective that helps brands anticipate and act on emerging opportunities. Key insights include the rapid rise of health-conscious choices, such as the carnivore diet and matcha’s continued dominance, reflecting a