WIPO世界知识产权组织：2025年将知识产权融资从边缘转向主流报告（英文版）

Over the last 25 years intangible asset value has increased 13-fold reaching an all-time high ofUSD 80 trilion in 2024. The asset mix companies own reflects this fundamental shift. Intangiblesmake up more than 90 percent of the value of companies in the S&P 500.* Brand value alonereached UsD 13 trilion in 2024, a more than 20 percent increase in just four years. since 2008total investment in intangibles has consistently outpaced tangible assets.*Brands, designs andtechnology, rather than