埃森哲：2024购物无界：探索未来商业环境中的购物体验趋势报告（英文版）

We wrote last year that emerging technologies like artificial intelligence (AI), data modeling, blockchain, augmented reality and 5G-enabled metaverses are quickly making the art of the possible a reality in commerce.1This evolution is now accelerating faster than we thought then. Changes in commerce are moving at hyper speed—impacting everything from traditional B2C, B2B and B2B2C models to newer models like C2C and reused. New personas and entities are emerging with the consolidation of inf