普华永道：2025年消费者之声调研：罗马尼亚消费者偏好分析报告（英文版）

• Consumer concerns in Romania are shifting, with inflation and geopolitical conflict declining as top worries, while fears around macroeconomic volatility are rising in CEE • Financial considerations (especially price) drive purchasing behaviour in Romania but taste remains vital — retailers must balance competitive pricing with high-quality offerings to win consumers • Over third of consumers expect to increase their spending on fresh products, while cutting back alcohol and snacks, creatin