Bloomreach：2023人工智能在时尚电商领域的应用指南报告：通过创新实现盈利最大化（英文版）

Customer acquisition cost (CAC) is oneof those metrics that every marketerknows is an essential statistic, but noteveryone fully understands.Why Does CustomerAcquisition Cost Matter?If you run an e-commerce business, your customer acqui-sition cost is a crucial statistic. Calculating, understanding.and optimizing your CAC should be a top priority.Calculating your CAC is similar to checking the pulse ofyour business. Measuring how much your business isspending to acquire customers can determin