行业资料

It’s no longer good enough for Non-Alcoholic Beverages to just hydrate, refresh or energise. Consumers want products that offer more, like cognitive benefits and emotional support, including mental clarity, heightened focus and calming effects. Fo...

The conference typically hosts over 1,000+ Skyward software users from schools in Washington State and across the pacific northwest. Attendees can network, attend professional development sessions, and share experiences and ideas. “We provide netw...

The newly formed webinar series would serve three key purposes: to offer timely and relevant content, to keep the association top of mind, and to remain the primary source of content for any employees at the plans. “It was important to ensure we w...

Postillion Hotels faced the challenge of informing planners about their properties and building meaningful connections, no matter where they were in the world. Postillion has eight locations across The Netherlands, including four hotels, three con...

For their larger events program – and in particular, their marquee conference, Inspire – TD SYNNEX leverages Cvent’s Integrated Events professional services team to help manage the event lifecycle in conjunction with a host of technology solutions...

Another invaluable technology La Cantera uses to manage group business is Cvent Passkey. “We use the group master link on a daily basis,” said Carroll. “We turn over so many blocks here at the resort. We send the group master link to Passkey, allo...

Having a longstanding relationship with Cvent, Unbridled leverages an extensive suite of event management tools including Cvent Registration, Onsite Solutions, Cvent Supplier Network, Passkey, and Attendee Hub. They also use a Merchant Account int...

Event planning has consistently been ranked one of the world’s most stressful jobs over the past decade. An increase in expectations and a decrease in resources is a continuing challenge for event professionals. The 2024 Cvent North America Planne...

Sonoma County, California, may be best known for its green vineyards, low-key meals at family-owned restaurants, and boutique hotels in picturesque fields. Those features also make it a great place for a thriving meeting and event industry. The lo...

Right now, millions of consumers online are talking about topics related to your category on social media, in product reviews, blogs, forums and more... • This is a rich, robust and unprompted data source that transforms our ability to understand ...

We know consumer food preferences are changing, with increasing concerns over sustainability and wellbeing driving consumers towards plant-based products. But is communicating around sustainability and wellbeing enough to grow and differentiate in...

Consumer needs in Personal Care are becoming increasingly diversified—and challenger brands are tapping into emerging growth opportunities first. They think digital-first, using social media trends and influencer marketing to their advantage. But ...

While users are currently focused on achieving a smooth, even-toned complexion, interest in anti-aging and skin firming will drive future conversation. We have mapped the top trends contained within this driver onto Black Swan’s Maturity Curve. Wi...

How do you achieve higher ROI? At PepsiCo, where in a previous role I helped define and standardise the research steps within the stage gate process, there was a function called ‘Commercialisation’. Led by Garry Clancy, one of the primary responsi...

Businesses across all industries are moving in the same direction. Digital technology and changes in customelpreferences are creating new opportunities to enhance service offers and establish outcome-based business modelswherein customers and serv...

The reliability of our energy infrastructure has major consequences on not only society’s ability to properly function, but also on the sustainability of our planet. The energy and utilities industry has faced increasing pressure in recent years t...