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Noncommunicable diseases (NCDs), in particular cancer, diabetes, cardiovascular disease (CVD) and chronic respiratory disease (CRD), account for the deaths of more than 40 million people each year. Most of these deaths occur in low- and middleinco...
If you expect us to say gather all the data you can and you're set. you're in for a surprise.Gartner2 found out that 72% of organizations, who believe they needevery available data point to achieve a full view of their customers,also belie...
In the realm of market research, data reigns supreme.Yet, amidst the sea of numbers and statistics, it's easyto forget the human element-the real people behindthe data points. Principles, theories, and data arevaluable tools, but they are mere...
Gone are the days of viewing people merely as cogsin a wheel. Operational excellence transcends themechanical and delves into the heart of your brandpromise. lt's about executing that promise flawlesslyand when missteps occur, it's about b...
Personalization has been the holy grail for brands likeyours in recent years, a puzzle you've diligently triedto solve. There is no shortage of technologies at yourdisposal to unlock the potential of personalization, butsuccess hinges on a cru...