RetailX&Akeneo:2024年英国时尚行业调研报告(英文版).pdf |
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In 2021 the UK fashion market had begun tonormalise after its post-pandemic peak when theability to freely get out and about again gave UKshoppers a chance to refresh their wardrobes.Buying habits had also changed significantlyduringthe pandemicassalesof loungewear andactivewear surged.UKshopperswere buying morewidely once again.Subsequently, the cost-of-living crisis hit, puttingconsumer budgets under pressure.Spending onfashion in the UK had already fallen in 2022 andin 2023 it fell further
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