华利安：2025年美国餐饮行业夏季更新报告（英文版）

Black Rock was founded in 2008 in Oregon as a drive-thru coffee and flavored energy drink shop, guided by three principles: coffee, community, and connection. Younger consumers embraced the innovative, customizable beverage selection, efficient drive-thru format, and energetic company culture, providing a unique customer experience. The company began to accelerate rapidly in 2016 as the small-box, drive-thru format scaled beyond the Northwest, with the footprint doubling to more than 80 units