BCG波士顿咨询&OpenAI:2025年人工智能对对汽车销售生态的颠覆性影响研究报告(英文版).pdf |
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The lessons for the auto industry are clear. Today, buying a car can mean navigating a maze of websites, dealerships, financing options, and endless trade-offs. There is no neutral, multidimensional advisor that consumers can consult on their purchase. No online platform filter allows consumers to enter anything about their driving patterns, design preferences, luggage needs, or charging infrastructure at home and work. In fact, many customers find both the offline and online car-buying exper
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