世界经济论坛：2025年未来旅游业的四大情景白皮书（英文版）

As 2030 approaches, the travel and tourism (T&T) sector stands on the threshold of a transformative era, as the ecosystem is navigating a complex interplay of technological advances, new consumer behaviour and global socioeconomic shifts. The future of T&T is inherently uncertain, yet it is also filled with promise. This dynamic landscape is giving rise to a multitude of potential future scenarios that will shape the industry’s trajectory. From geopolitical instability, economic fragm