Talkdesk：2021年追求无缝体验回到基本报告（英文版）

According to a Wunderman Thompson study, 42% of customers now value a seamless experience as their “top expectation” when interacting with a brand. As Andrew Small, director of digital workplace at BT who was interviewed as part of our research, explains: “A seamless experience is all about customers going through their transaction and interaction journey with a brand and knowing they may have to go through multiple steps to resolve an issue or complete a transaction – or using different medi