MorganPhilips：2024年香港营销与数字薪资指南报告（英文版）

The need for data-driven marketing: Marketing is becoming increasingly data-driven, and there is a growing demand for talent with strong data analytics skills. This includes roles such as performance marketing analysts and data scientists. Emphasis on customer experience: Companies are placing a strong emphasis on delivering exceptional customer experiences, and there is a growing need for talent in areas such as customer experience design, customer service, and customer relationship manageme