Datassential：2025年美国食品、风味与饮料趋势报告（英文版）

If you’re tired of hearing about “value” and consumer concerns about wallets, not to mention the big “e” word (economy), then you’re in the right place. In 2025 and beyond, value will no longer be just about dollar signs – in fact, we already saw value trending in that direction this year. Consumers’ way of thinking about value and what it means has shifted, and the value strategies businesses create in 2025 should take into consideration this more nuanced and complex “new value.