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InnoVid:2024年央视广告的代表性状况报告(英文版)

发布者:wx****5b
2024-10-24
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InnoVid:2024年央视广告的代表性状况报告(英文版).pdf
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Alltold and Innovid collaborated to bring a responsible, data-backed look at inclusivity in CTV advertising – not just around tentpole and cultural events, but to find out what it looks like 24/7/365. Combining Innovid’s global view of the streaming universe with Alltold’s groundbreaking Responsible AI technology, this report is a first-of-its kind analysis on inclusive CTV advertising done at this scale. The report breaks down the representation of six identity dimensions – age, gender expre


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