Brand Finance:2024年全球品牌可持续发展认知指数报告(英文版).pdf |
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Acting sustainably and being seen to do so is critical for brands, but sustainability is a multifaceted concept that can be hard for business leaders to navigate. Investors, CFOs, and CEOs are told by campaigners, NGOs, consultants, and sustainability teams that committing to sustainability is both the right thing to do and a business imperative. There are indeed many opportunities, whether in supplying products and services that facilitate the transition to a green economy, or simply by diff
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