Intelligence Node:2022年Zara分类报告:连衣裙(英文版).pdf |
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This report dissects the Dresses category for Zara, in the month of February. We analyze the retailer’s merchandise with granular heat maps of pricing, discount, and instock items across key attributes, namely: Style, Length, Neckline, Fabric & Color. Also featured in this report is a comprehensive analysis about the category movement around Valentine’s Day, including the OOS numbers and top trending styles.
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