Sprinklr：2023年CX网络利用数据分析优化联络中心报告（英文版）

Customer data is a goldmine of insights that can be used to predict behaviors and needs, while informing an organization on how its products, services, employees and other brand differentiators resonate with those customers. This data can be gathered from multiple touch points on the customer journey and the contact center has a unique role to play in this. The way data is collected and analyzed, however, presents many challenges for organizations and today, the valuable insights that reside