Forsta：2022年客户体验的的商业价值报告（英文版）

CLV (Customer Lifetime Value): Acustomer's lifetime value to a company.By personalizing experiences andpromoting repeat business, increasingCLV can lead to more revenue growth.CSAT (Customer Satisfaction): Satisfedcustomers are more likely to return andrefer others, driving revenue growth.NPS (Net Promoter Score): Customerswho endorse a brand to others canattract new business and revenuegrowth.Repeat purchase rate: The percentageof customers who make multiplepurchases, indicating a positi