奥美Ogilvy：2025年Z世代经济十字路口：品牌的代际机遇研究报告（英文版）

Another issue is that many schools and universities are not preparing students for these sweeping changes, nor are they offering clear economic returns to students upon graduation. As a result, Gen Z and Gen A are looking elsewhere, adding to their formal education or replacing it altogether by attending virtual classes, enrolling in apprenticeship programs, earning online certifications, applying for grants or cohorts, or connecting with peers to share knowledge and pool skills to support on