Forsta：2021年视频开放结束研究最佳实践报告（英文版）

Perhaps even more valuable, when presenting to stakeholdersthe researcher can use the videos to share insights andcustomer testimonials. During presentations, engaging theaudience is one of the hardest things to do.

Videos provide an audio-visual testimonial of the customerthat resonates much more powerfully than tables and charts.Digital marketers, for instance, supplement other forms ofadvertising with video in order to sell, engage, and improveoverall advertising campaign performance