CCW Digital：2024年下一代全渠道客户体验市场研究报告（英文版）

Promises of “digital transformations” and “omnichannel revolutions” do more than simply fuel customer experience whitepapers and conferences. They drive business decisions and journey orchestrations, while meaningfully reshaping consumer expectations. As they confront these rapidly evolving expectations, businesses gain clearer insight into their current shortcomings – and their future imperatives. Next-Generation CX: How Customer Expectations are Transforming One of the most crucial imperati