Forsta：2021年加速变化： 在线焦点小组现在已成主流报告（英文版）

While in-person qualitative will inevitably return over time and will remain an important approach for collecting specific types of data (such as taste tests), online qualitative will not drop back to pre-2020 levels. The virtual floodgates are open. Once-a-upon-a time video calling was a futuristic, uncomfortable idea. Now it is the norm. This means research participants’ are less daunted by the prospect of joining a virtual group while researchers, previously reticent to try online as in-pe